Custom / API-first//Full API access to the entire platform
// Custom / API-first //Full API access to the entire platform

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API-first integration

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Djerf AvenueBjörn BorgPeak PerformanceNudie JeansVagabond ShoemakersGranit
RepresentNN07ICIWHeal'sAsketTwistshake
StrongerLexingtonMaria BlackDedicatedMyrqvistAim'n
Djerf Avenue
Björn Borg
Peak Performance
Nudie Jeans
Vagabond Shoemakers
Granit
Represent
NN07
ICIW
Heal's
Asket
Twistshake
Stronger
Lexington
Maria Black
Dedicated
Myrqvist
Aim'n

API-first by design

Not every setup fits a template. Emfas gives you a complete REST API and a flexible data model to build exactly what you need.

Complete REST API

Every feature in Emfas is available through the API. Products, attributes, media, automations, metaobjects — build on top of the full platform.

Flexible data model

Define your own attributes, category trees, and metaobjects. Emfas adapts to your data — not the other way around.

Full asset management

Upload, organize, and distribute product images and media through the API. Emfas handles the full media lifecycle alongside your product data.

Any destination

Push data to any system — your own storefront, a headless CMS, ERP, or marketplace. If it has an API, Emfas can feed it.

Your integration, your rules

No middleware. No workarounds.

Some setups don't fit pre-built integrations. Maybe you run a headless storefront, a custom ERP, or a proprietary commerce stack. Emfas gives you the API to connect directly — manage your full data model, trigger automations, and distribute data on your terms.
Custom API integration

A real PIM behind your API

More than a database with endpoints.

Emfas isn't a thin data layer. It's a full PIM — with structured attributes, category trees, metaobjects, media management, and AI-powered automation. Your custom integration gets the same product operations platform that powers our native integrations.
Full PIM platform

Push data in, automations do the rest

Insert data. Emfas takes it from there.

Use the API to push product data from any external system. Once it lands in Emfas, automations kick in — enrichment, categorization, translations, and validation run automatically based on rules you configure. The API handles the data flow, Emfas handles the product operations.
API and automations
Product catalog interface
Feed management interface
Bomulls-T-shirt med rund halsringning
Baumwoll-T-Shirt mit Rundhalsausschnitt
T-shirt en coton à col rond
Camiseta de algodón con cuello redondo
Katoenen T-shirt met ronde hals
T-shirt in cotone con girocollo
Bomulds-T-shirt med rund hals
Puuvillainen t-paita pyöreällä pääntiellä
Bomulls-T-skjorte med rund hals
Koszulka bawełniana z okrągłym dekoltem
Bomulls-T-shirt med rund halsringning
Baumwoll-T-Shirt mit Rundhalsausschnitt
T-shirt en coton à col rond
Camiseta de algodón con cuello redondo
Katoenen T-shirt met ronde hals
T-shirt in cotone con girocollo
Bomulds-T-shirt med rund hals
Puuvillainen t-paita pyöreällä pääntiellä
Bomulls-T-skjorte med rund hals
Koszulka bawełniana z okrągłym dekoltem
Glossary: 'slim fit' → 'smal passform' in Swedish
Glossary: 'organic cotton' → 'coton biologique' in French
Use 'du', never 'Sie', in German copy
Casual, friendly tone for the Dutch market
Never translate the product name itself
Meta titles stay under 60 characters in every language
Glossary: 'water-repellent' → 'vandafvisende' in Danish
Metric units in every market except the US
Sizes shown in EU sizing across Europe
Base language must exist before a translation is generated
Glossary: 'slim fit' → 'smal passform' in Swedish
Glossary: 'organic cotton' → 'coton biologique' in French
Use 'du', never 'Sie', in German copy
Casual, friendly tone for the Dutch market
Never translate the product name itself
Meta titles stay under 60 characters in every language
Glossary: 'water-repellent' → 'vandafvisende' in Danish
Metric units in every market except the US
Sizes shown in EU sizing across Europe
Base language must exist before a translation is generated

FAQ

Emfas provides a REST API. Every feature available in the UI is also available through the API — products, attributes, media, metaobjects, automations, and more.

Yes. Full API documentation is available at docs.emfas.ai, including endpoint references, examples, and guides.

Yes. Create custom attributes, category trees, and metaobjects to match your exact data structure. Emfas adapts to how you organize product data.

The API is great for inserting and reading data from external systems. Automations are configured in the Emfas UI and run automatically when data changes — enrichment, categorization, translation, and validation happen without additional API calls.

Ready to build?

Explore the Emfas API and build the integration that fits your setup.

Book a demo